Your style guide to the trendy profession
Everything you need to get started in the styling world.
Do you love fashion? Do you want to not just follow trends but create unique looks yourself? Do you want to understand styling—not just for yourself, but at a professional level?
👉 Then this STYLE GUIDE is just right for you!
For just €69, you'll receive a compact, practical guide packed with knowledge, inspiration, and immediately applicable tools. Ideal for beginners and anyone serious about fashion styling.
This is what you can expect in the guide:
✅ The most important styling techniques & professional tips
✅ Understand dress codes & implement them safely
✅ Learn look & trend analysis step by step
✅ Develop your own looks & create mood boards
✅ Gender-Fluid & Inclusive Styling at a Glance
✅ Business tips & career planning for aspiring stylists
✅ Reflection questions, exercises & checklists for direct application
USP : Not a dry theory book. Not a classic fashion magazine. Instead, your personal style and career guide, born from real industry experience.
👉 For only 69 EUR you get not only inspiration – but real tools to develop yourself as a stylist and get off to a successful start.
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Who is the style guide for?
The style guide is aimed at everyone who not only loves styling, but also wants to understand and apply it professionally:
✅ aspiring fashion stylists
✅ Personal stylists in training or in development
✅ Fashion enthusiasts who want to deepen their knowledge
✅ Content creators & influencers who want to develop their looks
✅ Career changers from fashion, beauty or media
✅ Apprentices & students in the fashion, design or styling sector
You don't need any previous knowledge — just enthusiasm for fashion and the desire to make a difference with it.
What do you achieve with the style guide?
✅ You learn to understand trends and use them effectively
✅ You develop your own looks and mood boards with a clear signature
✅ You expand your knowledge of dress codes, gender fluid and styling
✅ You will receive tools and exercises that will help you progress in practice
✅ You consciously plan your own styling path and your career
The style guide gives you the know-how and confidence to become visible and successful as a stylist.
What awaits you?
This style guide for this trendy profession takes you step by step through all the important topics you should know as a budding stylist. From styling basics and trend insights to gender inclusivity and business tips—practical, inspiring, and immediately applicable.
👉 Here you can see what awaits you in each chapter:
Chapter 1 - Introduction
Career field: Fashion stylist
What does a stylist actually do?
Career paths & target groups
Professional qualities
Tips & Tasks
Chapter 2 - Everyday Styling
Daily routine & earnings
Briefing & Storytelling
Procedure in the photo studio
Photo styling
Tips & Tasks
Chapter 3 - Professional Skills
Craft techniques
Styling bag
Fits & Body Types
Clothing sizes, curvy sizes & skirt lengths
Tips & Tasks
Chapter 4 - Moodboards & Creation
DNA, functions and benefits
Create a mood board
Example “Urban Elegance”
Moodboard examples
Tips & Tasks
Chapter 5 - Accessories & Details
Small highlights, big impact
Accessories as trend drivers
Variety of accessories
A keen eye for detail
Tips & Tasks
Chapter 6 - Trends & Fashion Evolution
How do trends emerge?
The 7 phases of the trend spiral
Microtrends, megatrends & fashion cycles
Trend Sources & Trend Analysis
Tips & Tasks
Chapter 7 - Looks
Look definition & origin
Looks at a glance
A comparison of classics and subcultures
Build your own look database
Tips & Tasks
Chapter 8 - Dress Codes & Business Looks
Understanding dress codes
Classic, modern & trendy office looks
Styling for events & galas
Tips & Tasks
Chapter 9 - Gender & Inclusivity
Gender-neutral looks
History of gender-neutral fashion
Key concepts and style terms
Tips & Tasks
Chapter 10 - Strengths & Career Plan
Who am I as a stylist – and who do I want to be?
Self-reflection – Your personal strengths
Define career goals
Next Steps
Final test
Test your knowledge!
30 questions (3 questions per chapter)
Sample solutions
Test your knowledge!
Here you will find the solutions to all 10 chapters.
Leonie
“Finally, a guide that explains styling in a practical way — without dry theory!”
And I
Great introduction to understanding styling not just for Instagram, but for real jobs."
Andrea
“Especially helpful: Genderfluid and business styling combined in one guide.”